The entire end of the can is removable, turning it into a drinking vessel without the need for separate glassware. This technology allows the full taste and aroma of the beer to hit the drinker’s senses and makes beer cans more attractive packaging for outdoor events and occasions where you want to easily walk around and sip your beer.
One of the benefits to consumers is that since the beverage can becomes more like a drinking cup, consumers can drink from the can from any direction, and the contents of the can can be sipped rather than poured into the mouth. In addition, the contents of the can can be seen after opening, showing the color, level of carbonation.